supporting your vision...

About Xuma Media



Why Xuma? Well, translated from Xhosa into English, Xuma means support which is really what our organisation does best. Formed in 2007 as an outdoor media company, our primary focus is on acquiring billboards and selling space to clients who recognise the value and many benefits of billboard advertising.

supporting our clients

We support the branding and vision of our clients on quality billboards in prime locations, provide innovative technological tools to aid decision making and create additional site opportunities through joint ventures with other outdoor advertising companies.

supporting outdoor advertising

We strive to increase awareness of the positive benefits of outdoor advertising, improve service levels and contribute to higher standards of quality in the industry.

supporting the environment

Xuma Media actively supports and promotes the recycling of billboard banners through a community upliftment project which creates shopping bags, fishing bags, aprons, outdoor furniture covers and other useful items with the durable and UV-resistant PVC banners. More can be found on our Recycling page and we encourage other billboard companies and their advertisers to support these or similar initiatives if they aren't already.

supporting South Africa

The outdoor advertising industry has shown tremendous growth in South Africa since the 1990s, boosting economic confidence and aiding businesses. Historically this country has been marked on the one hand by struggle and hardship and on the other by resilience, inspiration and success.

Consider, for example, the story of Alfred Xuma, seventh child of a Xhosa minister, who rose from herd boy and houseboy to primary school teacher in the Transkei at the start of the 20th century. Aided by a scholarship to the USA, he obtained an honours degree in Science and later a medical PhD with high honours. In the 1940s Dr Xuma served as president of the ANC and on one occasion observed, "If you cannot meet the next man on an equal footing without fearing him, there is something wrong with you. You are accepting a position of inferiority to him."

Inspired too by the upcoming 2010 World Cup soccer event that South Africa will be hosting next year, we'll obviously be supporting our Bafana Bafana team.

supporting your vision

Our dynamic and multi-talented team has a vision of generating greener advertising solutions for South Africa, growing the outdoor advertising industry through synergistic relationships with our partners, effectively communicating the many advantages of this medium to business owners and inspiring ongoing support from our clients.

What is your vision and how can we support it? Contact us now on 086 100 9862. We look forward to hearing from you.



"The right name is an advertisement in itself." [Claude C. Hopkins]




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Advertising through Recession
Numerous studies support the conclusion that a recession is the best of times for active advertising and the worst time to cut back on it...



Recycled Billboards
How Xuma's recycled billboard material is helping the environment and a rural community in Mpumalanga.